Management in Action  >>  Globalization

The Global Picture
Of the 200-odd past columns posted on our Web site, few elicit more comments than Who Will Rule the 21st Century?—a piece we wrote in 2007 that predicted continued U.S. economic leadership, with India and China coming into parity in a matter of decades. As for which country would offer better chances for investors, we essentially took a pass, saying that the answer hinged on how well India and China capitalized on their huge advantages and handled their complex challenges.

Since that column appeared, a week hasn't gone by without at least a dozen questions continuing to press the matter. Readers often ask where foreign direct investors should place their bets: China, India, or if both, in what measure? Usually, we just set these questions aside. There wasn't much more, we reasoned, that we could say.

Sadly, with the terrorist attacks in Mumbai this week, there now is.

We love India. Its people have insights, creativity, and positive energy to spare; its entrepreneurs possess a rare indomitable spirit. Over the past 20 years, India has proven it can educate managers and front-line workers alike. And while it has struggled with road and energy infrastructure improvements, it has managed to muddle through with real progress.

But today, India is being tested as never before. And in the coming months the world, and in particular the global business community, will be watching for the answer to a crucial question: whether India can overcome its greatest obstacles to advancement, which include both terrorism and India itself.

Look, like too many countries today, India is no stranger to terrorist violence. Its parliament building was infiltrated and a dozen slain in 2001, and countless other attacks have occurred in Delhi, Jaipur, and Assam, leaving thousands dead. Even Mumbai has been struck before; seven synchronized train bombings in 2006 killed 186. Some of these attacks were conducted by homegrown groups. But the country is embroiled in a long-standing conflict with Pakistan (and, as a result, Afghanistan), and no one disputes that many of India's terror incidents have been perpetrated by outsiders.

None of this is news to India's foreign direct investors. What will be news in the months ahead is how the government responds. Because the attack in Mumbai, striking as it did at India's financial heart, showed just how risky doing business in India may become.

If other countries serve as any indication, India's future remains bright. September 11 revealed severe weaknesses in America's homeland security apparatus, just as the Mumbai attacks did with India's, and yet the U.S. swiftly organized a multipronged response. Similarly, Spain and Britain bounced back from brutal attacks in 2004 and 2005, respectively. Their governments redoubled anti-terrorism measures, and their people rallied.

Expect Indians to rally, too. They'll find the will to fight back, but can India's government provide a way? The changes required in homeland security will be massive. The country, for instance, is reported to have only 3,500 intelligence agents for 1.1 billion people. Compare that with the U.S., where the FBI employs 12,000 agents for 300 million residents. Perhaps more daunting is the challenge for India—with 22 official languages, dozens of political parties, and a Byzantine and often corrupt bureaucracy—to make the changes it needs with due speed. The country is led by an honorable man, Prime Minister Manmohan Singh, but his toughness is an issue, and with elections approaching, the opportunities for political mischief will be many.

With such a mixed picture, all foreign companies can do right now is boost security for their people—and wait. Meanwhile, many investors will be thinking about tilting the balance to China. That's understandable. Despite persistent worker protests, the Olympics this summer left little doubt of the country's ability to manage itself.

But China isn't really India's biggest economic challenge right now. India is. How its leaders respond to the Mumbai attacks will tell the business world what it wants and needs to know. Not just whether to pull back from India but how risky pushing forward will be.
 

This question and answer originally appeared in Business Week magazine on December 04, 2008.

Shourya Chakravarty
12/6/2008 4:41 AM

Rightly mentioned in the article, India's greatest challenge today is India itself. There are predominantly two Indias... an India which learns from the past, believes in opportunities and very clearly knows that the road ahead is the one of progress. There is also the second India, where people still believe in the caste system and other social practices which could put any modern civiization to shame. Unfortunately, the governing class (politicians and the bureaucrats) in India makes wrongful use of the second India to further their own vested interests. It is important that the educational framework of the country is completely revamped and a conscious effort is made towards building an inclusive and pluralist society. Of course, this cannot happen in a short time. While there will be quick measures to recover in the short-term, a long-term strategy needs to be drawn up and executed to near-perfection if India were to be firmly on the growth path to economic supremacy. And this can only happen when there is an honesty of purpose from the powers that be. The coming general elections in the country could be a turning point...

 
Azmat
12/7/2008 2:21 PM

Your characterization of the November 26 attacks as 'India's 9/11' is grossly off the mark; the ONLY similarity is that some prominent buildings were involved in both. The scale of destruction and death is much smaller. It is not like this was an 'isolated' incident, and how do you distinguish terrorist attack from freedom fighters. Should we not be considering isolating India as we did South Africa for apartheid? India has too much internal turmoil not of foreign making; there are too many internal 'terror' or 'freedom fighter' cells (just like the French et al in WW2!?) trying to get their communities a semblance of equity. The 2nd India is a big anchor that must be removed before India will have any chance of becoming a world power. India has never been a world power, and probably never will be, not even like Japan ... it is just not in their blood. By the way look at the cover story in the 12/15 issue where this column appears where the trail of death and attacks are mentioned. I would accept the comparison with 9/11 IF the people who launched the attacks were from a community who the US government had been suppressing for a long time ... perhaps the native Americans; the likely connection with India's (the world's largest democracy!) internal denial of rights to certain regions is at the ROOT of these 'internal terror' problems in India. It is politically (domestic and international) convenient for India to blame Pakistan ... curious how they did that without immediately this time, without any vetting of the info.

 
Aniruddha Sengupta
12/10/2008 9:49 AM

Some of the complexity of the challenges that India grapples with today are - a. The fractured polity pulling in different directions, the aftermath of the terror attacks has definitely numbed some of the 'internal' politicking, but they are sure to rear their ugly head sooner or later b. A lack of strong sense of nationalism amongst the common citizenry, who once in a while wake up to 'clear and present dangers' but only after it hits 'home', not before...in other words "Nation building is the least of priorities for leaders and commoners, alike" And, because of these factors you have a democracy thriving on individual brilliance, natural bounty and isolated examples of 'world class' standards. There-in lies the key differences between India & China.

 
Sunil Chathe
12/24/2008 10:09 PM

This sitution for India will no longer. Just like past expriences ,politician in india will hold belt very tight till next one or two year only . As impact of the same will push of due to inconsitent attempt in security front. As one part of India is trying to push the economy & progress to vital move towards the competent country but other part is trying to holding the country in their own way & unfortunate part is that power is with them . But still in such kind of confusion other part of India is becoming very weak because normal person has decided to judge the circumstances & first time in history shows that under pressure politician has to resign. This is clear that India will overcome the sitution by short span of time & this country will pushing to the front at any cost because last two decades thirst of Industry & potential of people are coincide each other with high quantam of results . Even this will be little break but after the break country will be very much defensive as well as high speed energy for growth. I expect what will be you comments on the same.

 
 
     
Back to top